Newport Folk Festival Seeks Presenting Sponsor for July 29-31 Event

George Wein seeks presenting sponsor for 2011 Newport Folk Festival, to be held July 29-31.

NEW YORK— The iconic Newport Folk Festival, founded in Rhode Island 52 years ago by jazz impresario George Wein and folk legend Pete Seeger, is available for presenting sponsorship. Companies should be engaged in making a difference in the world and, like many of the festival’s fans, interested in sustainable, environmentally-friendly lifestyles.

When a company steps forward to take advantage of this outstanding opportunity, the festival, set for July 29 – 31, will be marketed as the Newport Folk Festival Presented By the selected corporate name. For information on becoming a presenting partner or participating in sponsorship packages, contact New Festival Productions at

“Since 1959, the Newport Folk Festival has held a unique place in America’s cultural history and the festival continues to serve ultimate musical omnivores who crave innovation but appreciate tradition,” said Jay Sweet, Newport Folk Festival co-producer. “Newport ‘Folk’ are an extremely engaged and active tribe both online and on site and are ready to support festival partners, particularly companies who can help enhance the Newport Folk experience through responsibly orchestrated brand integration and affiliation.”

“The company that partners with the Newport Folk Festival will receive immediate benefits, including increased awareness and billions of media impressions,” added George Wein, Festival producer/founder. “My producers, Bob Jones and Jay Sweet, and I have already begun to book the 2011 festival and we’re looking forward to bringing more of the world’s greatest musical storytellers to Newport, with or without a presenting sponsor.”

From its inaugural event when Bob Gibson first introduced Joan Baez to the world, the Newport Folk Festival has created excitement. A few years later, Baez brought Bob Dylan to the festival, and the circle of innovation continued in 1965 when Dylan and the Paul Butterfield Blues Band went electric on the Newport stage. Decades later, The Pixies made a reverse statement and performed an acoustic set, continuing the tradition of introducing new music and musicians.

For information on George Wein’s festivals, visit, and


Carolyn McClair

(917) 686-0854 /

This press release was issued through For further information, visit

SOURCE New Festival Productions
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